
Unhyped CEO · with Lizzie Smiley
You're already good at it. Now let's turn it into a business that actually pays.
Real numbers, a proven plan, and no hype. Just a coaching or membership business that actually works.
Book a strategy sessionAbout
Hey there! I'm Lizzie Smiley.
I'm an ex-corporate girlie turned multi-six-figure Etsy seller, turned top 1% podcaster, turned membership coaching success story.
Notice a theme? I wasn't meant to play small, and neither were you.
Every step of business prepares us for the next one, and there's always more to scale and leverage.
The how is what I can't freaking wait to teach you.
Today I run a coaching business that averages $40K per month, run mostly on monthly memberships, with à la carte product funnels and cohorts for funzies to capture that extra coin.
My favorite part is the lifestyle. I'm with my young kids a ton and get to split the year between our Texas farm and Wisconsin lake house. A dream I thought I'd realize in retirement, not before 40.
This year I've watched a lot of coaching businesses struggle. Mine consistently grew. Now I want to help you build yours, a lot faster than I did. You down?

Who this is for
This is for you if…
- You've already figured out what you're good at, and it's gotten you somewhere.
- You want to turn it into a coaching or membership business that pays you far more.
- You'll do the work, consistently.
- You're tired of watching endless YouTube videos and reels trying to figure out how to make the six-figure income all the coaches are talking about. You're ready for a real, tested plan.
Work with me
The strategy session
90 minutes, one-on-one with me. We'll look at where your business is right now and how to turn your skill into a coaching or membership business.
$750 for 90 minutes
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Tell me about your business.
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